Created:
Adobe Photoshop, After Effects, TouchDesigner, icons8.com

Typeface:
Louis George Cafe (2017)

branding, motion graphics, social mediaArt Basel  

As part of Junior Typography Spring 2024, I created a series of animations to advertise Art Basel, exploring brand identity and audio in time-based narratives. 

Inspired by Art Basel’s role in shaping trends and spotlighting emerging styles, my visual identity emphasizes its vibrant and progressive energy through 3D forms, atmospheric design, thoughtful pacing, and photography. The project includes an animated wordmark, Instagram reel, announcement post, stage screens, and animated posters.