Created:
Adobe After Effects, Adobe Illustrator

Typeface:
Gotham (2000)

motion graphics, poster, typographyBorg vs Tanner Kinetic Poster

As part of Junior Typography Spring 2024, I reimagined and reinterpreted how a print piece could be brought to life through motion. This project is based on the 1983 advertisement for Bjorn Borg vs. Roscoe Tanner, originally published by 1110 WBT Radio (featured on the left), transforming its static format into a dynamic visual experience.






Original Bjorn Borg vs Roscoe Tanner Advertisement (1983) published by 1110 WBT Radio